According to Murdoch, "The opening of two new gambling clinics in May, as part of our £2.3 billion ($3.14 billion) investment into mental health services, will mean that we will be able to assist even more individuals who are struggling with the most severe gambling issues."
It is also, according to Murdoch, "absolutely right that the National Health Service (NHS) now funds these clinics independently, recognising the harmful effects that this addiction can have on the mental health of the nation, and that predatory tactics from gambling companies are part of the problem, not the solution."
The decision to reduce financing for the gambling business was made in response to unfavourable criticism from patients and doctors. These individuals have pointed out a "conflict of interest" from a company that has made profits of more than fourteen billion pounds annually funding addiction support in the United Kingdom.
The National Health Service (NHS) asserts that the outcomes for patients using funds from the gambling industry have also been unsatisfactory. It reports that the number of people looking for assistance in 2021 is 16.2% more than it was during the same time period in 2020.
A unique, location-targeted approach to gambling addiction will also be utilised by the National Health Service (NHS). The NHS has observed that the North has the highest prevalence of gamblers who are at risk, with 4.4% of adults in the North West and 4.9% in the North East being at the most risk of addiction.
Nick Firth, age 31, from West Yorkshire, disclosed to the National Health Service (NHS) his issues with gambling addiction that spanned a period of twelve years.
He asserts, "My life was completely taken over by gambling addiction; however, the staff at the National Health Service gambling addiction service have assisted me in completely turning my life around."
Murdoch is of the opinion that gambling companies ought to improve the odds for these individuals who are struggling with addiction. He contends that the ongoing provision of VIP packages and live streaming is damaging to those who are struggling with addiction.